If you like photography, you can turn your hobby into a side hustle during your free time. Learn how you can get paid to sell pictures online.
Do you like selling stuff online but don’t know a flexible gig that doesn’t require too much investment in time and equipment?
If you like photography, you can turn your hobby into a profitable side hustle by selling digital images like stock photos or interesting images for editorials and companies. You can even sell your unique photo books if you’re a photographer.
However, you don’t have to be a professional photographer to sell pictures online. Many people use their smartphone cameras to take pictures and sell them online.
If you want to learn how to get started, this guide will walk you through every step and offer nine stock photo sites you can try.
Yes, there’s high demand for photos, especially stock photography.
Many companies lean towards using stock photography websites for their images as they produce content for their marketing efforts.
Stock photography refers to images with a specific photo license based on their purpose.
The global stock images market was $3.3 billion in 2020, and data projects that it’ll grow to a value projection of $4.8 billion by 2028.
The expected contributing factors to its growth include blockchain technology, AI, machine learning, and animation production.
Stock photo websites generally give an average rate of $0.25 to $0.45 per sold photo. However, the exact amount depends on the site’s royalty rates and pricing system.
Meanwhile, royalty-free photos can sell from $0.10 to $99.50, and photos with an extended license can go up to $500. You can also start a photography business by selling original, high-quality photos.
These rates make stock photography one of the most lucrative side jobs from home.
Whether you’re selling stock photography or a photo collection at your own photography website, here are some things you need to prepare to get started.
We gathered the nine best places to sell photos on the Internet, so you don’t have to!
With over 60,000 contributors and over 110,000 buyers, Alamy is a powerhouse for a wide variety of stock photo collections. They also have a mobile app called Stockimo, where you can sell iPhone photos and selfies to earn extra cash.
Alamy doesn’t have a fixed rate per image, as it depends on the buyer and the end use. However, their average license rate is $35 or a 40% commission rate. They pay out monthly if you reach a balance of over $50.
Alamy is one of the best places for selling photos online due to its massive customer base, allowing your photos to have global exposure. Also, they don’t lock you in and give you a complete creative license.
SmugMug Pro is perfect for beginner and professional photographers who want to create a beautifully designed portfolio and sell their photos. They offer paid plans for more features and to help you maximize the platform.
SmugMug’s pricelist tool allows you to set your price based on your photos, print partner, and profit margin. You can earn up to 85% of the difference between your rate and the platform’s default print prices.
SmugMug offers various tools to enhance images and services to produce prints, products, and digital downloads. You can also manage raw files, share photos online, and store your pictures safely.
If you want to sell photos online, Shutterstock is the leading micro-stock platform of royalty-free stock photos, selling to millions of users worldwide. However, their rates are usually lower since they’re a micro-stock website.
You earn a percentage of the sales from your photos based on the number of your licensed photos. You can make from 15% to 40% based on six levels.
Signing up is easy, and it’s a good starting platform for beginners learning how to sell pictures digitally. Also, contributors keep their copyright, so you can still sell your images on other platforms.
500px is a global photography network and marketplace, hosting millions of photographers and selling to over a million customers via their distribution partners. They accept various stock images from animals, portraits, landscapes, food, and more.
You can earn 60% of the net sales of your licensed photos. Meanwhile, you can earn 100% of your net sales under the Awesome and Pro memberships.
Aside from being a platform to sell digital photos, it’s also a community-based platform where you can follow other photographers, list your images in their virtual marketplace, and join competitions.
Etsy is a global marketplace known for finding and selling unique items, but you can also use it to open an online photography shop. With over 30 million users, it’s a good avenue to showcase your photo collections.
Selling on Etsy can help you earn at your desired rate. You get most of the sales since Etsy takes a significantly small percentage of your sales.
Since Etsy is an online marketplace, they don’t charge high fees, so you receive most of your sales. Plus, you can set your own prices.
iStock Photo is another micro-stock platform similar to Shutterstock. To start uploading and selling your stock photos, you need to submit three to six images and pass the quality test. Note that iStock is under Getty Images.
Non-exclusive rates for photos allow you to earn 15%. Meanwhile, exclusive contributors make 25% to 45%, depending on specific download targets.
The platform doesn’t have strict guidelines, making it an ideal platform for photography newbies. iStock Photo also includes forums and resources to help you sell your photos online. Plus, you retain your photo’s copyright and can share them on another photo-selling site.
Getty Images is a popular, high-end library of creative stock photos. The platform mostly accepts high-quality and unique exclusive images since many brands and publishers buy or subscribe to Getty Images. It’s also a trusted and long-time stock photo site, making it a reliable option for many.
With Getty Images, you can sell photographs online and earn 20%. Licensed photographs cost around $300 to $500, so you can make 20% of the value of your images monthly.
Getty Images is suited for photographers who produce high-quality work since the platform has high standards. Plus, it’s a good opportunity to see your photos used by big brands since many large companies use Getty Images.
Stocksy is an artist-owned photography and cinematography co-op that caters to big brands worldwide. Since it’s artist-owned, contributors have a say in the company’s direction and can receive profit-sharing via patronage returns.
When you sell photos online via Stocksy, you can earn 50% on regular purchases of $15 to $400 and 75% on extended licenses costing $100 to $10,800).
They offer one of the highest rates in the stock photo industry and put artists first by making members co-owners. Plus, you’ll remain a free agent and still have full ownership and copyright of your images.
Formerly known as Fotolia, Adobe Stock is another popular micro-stock platform. Adobe repurchased the stock photo website and integrated it into its creative cloud service. Because of this integration, you can access your photos on the marketplace using other Adobe products.
Adobe Stock pays you 33% of royalties, depending on your earnings per download and the buyer’s plan. So you can earn from $0.33 to $3.30 per month. Meanwhile, you can earn $26.40 per month from buyers with an extended license.
Besides the exposure your photos get from brands, you receive your royalties immediately, while others require you to wait after a month to send your payment.
What makes selling photos online attractive for many side hustlers? Here are some perks you may want to consider.
Although selling photos online can be easy and profitable, it also comes with challenges. Here are some of the problems or difficulties you may encounter.
Here’s how to sell your photos online in just five steps.
Start by choosing a niche so that you can narrow down your market. Specializing on specific photos also makes it easier to sell photos online as you have a defined target audience that needs your images.
If you don’t know which niche to cover, you can begin with your interests. Do you like food, fashion, nature, or architecture? Food-related photos are popular on stock photography sites since they’re in demand by businesses and publishers.
Also, you can conduct keyword research to see topics and terms with high search volume. Then, take photographs related to these keywords. Ubbersuggest and Keywords Everywhere are free keyword research tools you can use.
After identifying your niche, the next step is to choose stock photo sites to upload high-quality images. You can start with the nine websites listed above.
If you can’t find a suitable platform, you can find more platforms by searching online. You can also choose non-stock photography websites, where you’ll have more control over your price, branding, and images.
Always read their term and conditions, especially their image guidelines, rates, and payment methods.
Do their terms work for you? Do you feel well compensated with their rates? Consider these carefully, and join the platform that answers your needs.
Before you upload and sell photos online, always read your platform or agency’s image guidelines, copyright protocols, and other related legalities. Moreover, it’s best to research copyright infringement and how you can prevent breaking the law.
When you sell stock photos to the public, you still have copyright over them as the creator, but you’re giving people the license to use your photos in specific ways.
Overall, knowing the law prevents you from committing serious copyright infringement. Plus, it’ll help you take action if you become a victim of copyright infringement.
Once you’ve uploaded your stock images on stock photo sites, you can promote them via your own website or social media account. When creating a website, you can create an online portfolio to showcase your work or set up an online store to sell them directly.
If you’re using social media, consider creating a separate account or page for your photos so that you can apply proper branding and marketing. Also, It’s better to join Instagram and Pinterest since these are visual-oriented platforms.
You can also promote your photos on creative social platforms like Behance, so other creatives can use or buy your photos and even collaborate with you.
Finally, if you have an extra budget, why not invest in digital ads to boost your website or social media page for more traffic and sales?
If you want to expand this side hustle, you can add your stock photos on merchandise, like t-shirts, mugs, photo prints, and more.
Print-on-demand services, such as Printify, Printful, and JetPrint, make this step easier since they can produce the items, add your images, and ship them to your customers.
All you need is to upload your images, select the items you want, upload them on the platform, and wait for sales. It’s a good strategy if you don’t make much from a stock photo site. Plus, selling merchandise is both marketing and sales for your stock photos.
Before becoming a photographer as a side hustle, consider the following to see if it’s right for you.
Even if you don’t take professional photos, you still need time and effort to capture your subjects and make them attractive for people to buy them. For example, if you shoot nature-related photos, you must take the time, money, and effort to travel to locations.
Earning money from selling photos online takes time, especially if you’re using a stock photography website. Unless your photos are in-demand, desirable, and high-quality, then it can take time before you earn a good amount from this side hustle.
Copyright is a serious issue, so you should know what photos you can and can’t upload. So, be aware of the legalities you might face in case of any infringement issue.
The best site to sell photos online depends on what you’re looking for since each stock photography website has different rates, photo guidelines, payment methods, and protocols.
So you must first identify what you need in a stock photo platform and find websites that cater to them.
The majority of the top Shutterstock contributors sell photos of people, events, and vector artwork.
Meanwhile, 500px says their best-selling photos with people consist of images with a single subject, candid poses, wide shots, a person looking away, and unidentified subjects.
If you don’t think you can sell photos online, why not explore these other online selling options?
Because of its flexibility and high demand, selling digital photos has become an attractive side hustle for many. However, if you want to sell photos quickly, remember that you must allot time and effort to make your photos unique, desirable, and high-quality.
Hopefully, this comprehensive guide gave you an idea about how to sell your photos online and make a profitable side hustle with this method.
Do you think this side hustle is for you? Let us know in the comments if this was helpful, or share this guide with others if you found it helpful.